Fundraising: Financial Donations Referral

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Financial Donations Referral

Financial Donations Referral

The Aidmatrix Network® Financial Donations Referral Module is a web-based tool used to assist donors who want to give cash donations, typically in response to a disaster. This tool helps you refer the donors to your partnering Non-Governmental Organizations (NGOs). It is a fast and efficient way to direct donors when they want to support relief efforts. Using this tool saves time by providing information online 24x7 about your NGO partners. It helps NGOs capture additional funds enabling them to help more people-in-need more quickly.

Link Your Portal to a Financial Support Section
When the user visits your web portal on the Aidmatrix Network, they are presented with an option for Financial Support. This is where the gateway into the Financial Donations Referral Module can be activated. Each portal administrator can decide between three options concerning where they want the donor to be directed. Option 1: if you have an existing process for processing cash donations, the donor can be linked to your in-house or third-party solution; Option 2: the donor can be linked to the Aidmatrix Network Financial Donations Referral page; Option 3: you can decide to leave the section inactive and communicate that there are no financial donations being processed at that time.

Integrate Existing Cash Donation Tools
If you currently have a cash donation web page on your website, the user can be directly linked to that page. This helps tie existing systems and processes into your portal for a unified approach.

Link to Financial Donations Referral Module
If you choose to use the Financial Donations Referral Module, your portal will link directly to it. The Referral Tool provides a list of national and local NGOs from which the donor can choose. This gives the donor confidence that the relief agencies listed are active in the disaster relief.

Randomized NGO List Keeps Things Equal
Each time the NGO member list appears on the Referral Tool the names are displayed in random order. The list can be sorted alphabetically. This helps give equal prioritization and placement to the NGOs.

Donor Is Provided with Education on Giving Cash
During disasters, cash is a powerful gift to make. It empowers the NGO to purchase the precise items that they need and it eliminates coordination efforts to transport in-kind donations. The Referral Tool provides guides to the user to educate them on these facts and to encourage them to donate cash to the NGOs.

Donor Links Directly to NGO’s Website
The Referral Tool provides the donor with the names of the NGOs along with popup descriptions of each. The donor can then choose to “learn more” about the NGO, or they can choose to “donate now.” When the donor selects the “donate now” button, they are linked directly to the NGO’s website donations page. The donation is processed directly by the NGO.